The Soapbox and Toolbox for New York State's Nonprofits

Job Details

Marketing
Part time
New York, NY
Bachelor's Degree
December 4, 2017

Marketing Director

Marketing Director for Project Rhythm

 See more at www.projectrhythm.org

 

About You:

 

  • You want to build a socially oriented business. You are accustomed to being a top performer in a high-growth environment. Nothing feels better than achieving your targets.

 

  • You have experience selling training and online education to educational and community based organizations.

 

  • You are self-motivated, and are constantly seeking new and creative ways to reach your target market.

 

  • You are adept at strategizing and implementing successful e-mail marketing campaigns.

 

  • You are a Mailchimp expert and can adapt marketing campaigns based on input from the market and our board. This is includes effective use of A/B testing.

 

  • You are strategic and actively network to identify new customers and nurture key relationships. You understand the importance of and excel at maintaining relationships with current and past customers.

 

  • You have the experience, maturity, confidence, and the communication skills to interact with people in senior positions. You can get others excited about what they are going to do.

 

  • You are a social media wizard, excelling in creating campaigns from our accounts as well as leading on paid advertising and Google AdWords.

 

  • You have at least a two-year track record of nonprofit marketing.

 

  • You live in the New York metro area (preferred).

 

 

Job Duties and Tasks:

 

  • Plan and direct marketing campaigns via social media, direct marketing, AdWords etc.

 

  • Conduct research to identify new customers and markets.

 

  • Take over our cold e-mail campaign targeting public schools, art liaisons, afterschool programs, and community youth organizations.

 

  • Identify and build relationships with new host institutions.

 

  • Develop copy that describes our product and gets potential customers excited about our trainings.

 

  • Direct or supervise marketing staff, including volunteer staff members.

 

  • Develop and maintain relationships with past and current customers.

 

  • Present research on potential customers as well as results from existing campaigns.

 

What’s Required:

 

  • Experience marketing educational products. Our product is very unique and requires knowledge of how educational trainings are marketed as professional development or in class activities. Knowledge of this field is crucial in creating the voice and copy that describes our organization and product.

 

  • Communication skills. Manager needs impeccable writing and communication skills in order to persuasively communicate the value of Project Rhythm so that people are excited to work with us. High emotional intelligence and personality are important.

 

  • Detail oriented. Manager must be detail oriented to effectively and efficiently handle large volumes of data, including lists of people’s names and phone numbers. The same attention must be paid to proofing marketing copy.

 

  • Leadership. Manager may manage teams of volunteers and must be able to inspire their contributions to Project Rhythm.

 

  • Organizational skills. Manager will manage campaigns that require planning and organizational skills to succeed.

 

Education:

 

Bachelor’s Degree:

Business, Marketing, or Communication

 

Compensation:

 

Part time: $25-$30 an hour/$1,000 per month

 

 

To Apply:

 

Please submit a complete application, which includes a thoughtful cover letter and your resume/CV, uploaded in one document to info@projectrhythm.org.

 

  • Only complete applications will be considered.

 

  • Only candidates to be interviewed will be contacted.

 

  • Project Rhythm is an Equal Opportunity Employer.

 

NYCON develops and promotes an effective and vibrant charitable nonprofit community throughout New York State.  We strengthen organizational capacity, act as an advocate and unifying voice, help to inform philanthropic giving, and conduct research and planning to demonstrate relevance and impact.